Craig joined CEL Solicitors as the Head of Marketing at the start of 2024 with the aim of using his strategic vision, creativity, and dedication to enhance the firm’s growth. Craig discovered his passion when he chose to pursue a marketing degree at Lancaster University. This passion led him to work on renowned household brands, including Goodfellas, John West, Kellogg’s, Imperial Leather, Original Source, and Carex.
From conducting consumer research in Lagos and leading innovation workshops in Jakarta to capturing the salmon run in Alaska for a documentary – marketing has been Craig’s ticket to adventure. Before joining CEL, he served as a client director at Dentsu, where he worked with brands like Galderma, N Brown, and the People’s Postcode Lottery.
Originally from Manchester, Craig made Liverpool his home after meeting his now-wife a decade ago, where they now live with their two daughters. When able to, Craig enjoys going to the gym, reading and writing fiction and watching his beloved Manchester United.